20 Types of Blogs that Earn Big in 2024 [+Examples]

20 min read
Types of Blogs

You already know (or you should) know what is a blog. In this article we are going to explore the different types of blogs that exist (and make money) and we are going to see examples of each of them. Examples that, by the way, are pure inspiration on many levels.

A garden full of flowers; each type of blog is a different kind of flower; each one beautiful in its own way. Blogs are a powerful way to share knowledge, stories and expertise with the world.

The art of blogging
Blogging is an art

From various topics blogs have become essential for self expression and branding. From business insights to travel adventures there is a blog for every interest and profession.

With so many interests covered the diversity of blogs means every reader can find content that suits their taste. The main types of blogs are personal blogs, professional blogs, niche blogs, lifestyle blogs, corporate blogs and podcast blogs. Each type serves a purpose and has different formats and themes to cater to different audience needs. Knowing the purpose and structure of these blog types will help both readers and writers to engage more with the content they love or create.

So, let’s go.

How do blogs make money?

Let's start with the basic and fundamental: Can a blog make money? How? Let's see it.

Blogs generate revenue through advertising (like AdSense or Mediavine), sponsored posts, affiliate marketing, selling products (or “infoproducts”), and offering services.

Making money with blogs
How do blogs make money?

Sponsored content and partnerships provide significant income for blog owners.

Affiliate marketing enables bloggers to earn commissions by promoting products and services through specialized links.

Moreover, many successful bloggers offer premium content or courses for a fee, tapping into their loyal readership willing to invest in valuable knowledge. This multifaceted approach turns passion projects into profitable ventures, creating a sustainable income stream and allowing bloggers to thrive creatively and financially.

The key here is to get traffic. If there is traffic, it is very likely to monetize a blog in some way. But if there is no traffic...

Types of Blogs

Blogs enclose an extensive array of formats, each tailored to specific audiences and purposes. Personal blogs capture individual experiences and reflections, providing a unique voice in the digital scene. Professional blogs focus on industry-specific content, offering insights and advice to peers and enthusiasts alike. Lifestyle blogs blend personal narratives with topics like fashion, food, and wellness, creating a vibrant tapestry of everyday living.

Types of Blogs
There are different types of blogs

Additionally, niche blogs delve into specialized subjects, from tech reviews to pet care, attracting dedicated followers through their focused content. This diversity ensures there is a blog format suited for every writer's passion and every reader's interest.

Let’s explore the different types of blogs:

Personal Blogs (and Personal Brand Blogs)

Personal blogs are windows into the soul—expressions—of the writer's thoughts, passions, and unique experiences.

Personal blogs can serve as valuable outlets for self-discovery, giving writers a platform to reflect on their journeys.

These blogs often evolve into personal brands, encompassing a wide range of topics while staying authentic to the writer's voice. Readers value this authenticity, which cultivates a deep, lasting connection and vibrant community.

Personal blogs
Personal blogs > Personal brands

Successfully managing a personal blog demands dedication and consistency—whether chronicling daily moments or sharing expertise—offering readers meaningful engagement and inspiration.

Professional Blogs

Professional blogs showcase industry expertise, offering in-depth, authoritative content on specialized topics. These blogs, often published by experts, provide invaluable insights indispensable to readers across various fields.

Such blogs create a platform for thought leaders to share their knowledge.

Examples include marketing blogs like HubSpot’s blog, which provides insights and tools for marketers.

HubSpot blog screenshot
HubSpot Blog

For finance professionals, blogs such as NerdWallet offer advice on personal finance and investments.

Healthcare professionals may turn to WebMD’s blog for updates on medical advancements and patient care strategies.

Whether you are a seasoned expert or an aspiring professional, these blogs equip you with the latest industry trends and developments.

Corporate Blogs

Corporate blogs are a powerful tool for businesses seeking to build brand awareness and engage with their audience and (possible) customers.

PICKASO blog screenshot
PICKASO’s blog is a great example of a corporate blog
  1. Internal Blogs: Designed for communication within the organization.
  2. External Blogs: Targeted at customers, prospects, and the general public.
  3. Thought Leadership Blogs: Showcase expertise and innovation in the industry.
  4. Crisis Management Blogs: Address PR issues and manage the company's reputation.
  5. Product Announcement Blogs: Highlight new products or services.

These blogs facilitate direct communication with stakeholders, boosting transparency and trust.

By sharing insightful content, businesses can position themselves as industry leaders and drive customer loyalty.

Niche Blogs

Niche blogs cater to specific interests.

These highly focused blogs hone in on a unique topic. They allow bloggers to delve into specialized areas, offering targeted, in-depth content for a dedicated readership. Whether it's vegan cooking, antique car restoration, or urban gardening, niche blogs build strong communities of like-minded individuals.

Nerd Fitness blog screenshot
Niche blogs cater to specific interests.

Avid readers appreciate detailed analysis.

Bloggers who passionately share their expertise inspire readers to return for more and often establish themselves as authoritative voices within their niches.

From crafting DIY projects to exploring sustainable fashion, niche blogs exemplify the adage, "the riches are in the niches." By concentrating on well-defined areas, bloggers can tap into devoted user bases, providing valuable information and fostering meaningful connections through shared interests.

More on this | 5 Unique Blog Niche Examples (Blogging Pro)

What blogs do people actually want to read?

People read blogs that address their interests, that give them valuable information, inspiration, advice or entertainment. Whether it’s fashion, travel, tech or self improvement, readers want content that relates to their lives and goals.

Engaging stories and practical tips grab their attention and create an environment where real connections and sharing happens.

1. Travel Blogs

Travel blogs are the bread and butter of the blogging world, a digital passport to explore the world.

These blogs come alive with great stories and beautiful images.

Through storytelling, travel bloggers document their travels, sharing experiences, tips and cultural insights from around the world.

Travel blogs stickers
Travel bloggers document their adventures

Pictures, videos and guides add to the content and create a sense of immersion.

Readers find inspiration and practical advice for navigating through traffic and planning their own trips to famous landmarks or hidden gems.

In the end, travel blogs make you want to go out and see the world and have new experiences.

More on this | 37 Best Travel Blog Examples to Inspire You in 2024 (Travel Blogging 101)

2. Lifestyle Blogs

Lifestyle blogs cover everything.

These blogs cover fashion, health, home decor, personal development and family. They give you a glimpse into the blogger’s daily life, experiences and preferences so you can relate. As a result lifestyle blogs have built communities of people who share similar interests and want to improve their daily lives.

Lifestyle blogs
Lifestyle blogs explore various facets of everyday life

Cupcakes and Cashmere is a great example of a lifestyle blogger.

People visit these blogs to find new - and often new and trendy - ways to improve or just enjoy daily life. From finding wardrobe essentials to household hacks, the content is endless.

In 2024 they might cover wellness trends, interior design ideas and fashion tips. This means constant content and a way for the blogger to share their many skills.

More on this | 8 Inspiring Lifestyle Blog Examples For 2024 (Blogging Wizard)

3. Gaming Blogs

The gaming blogosphere is alive and well!

  • Game Reviews: Detailed analysis and opinions about the latest and most popular video games.
  • Walkthroughs and Guides: Step-by-step instructions to help gamers conquer challenging levels.
  • Industry News: Updates on game releases, developer announcements, and technological advancements.
  • E-sports Coverage: Insights and updates from the world of competitive gaming, including major tournaments and player highlights.
  • Gaming Culture: Discussions about the broader implications of gaming on culture and society.
Kotaku gaming blog screenshot
Kotaku gaming blog

Kotaku is a great example of a gaming blog. Many gaming companies (Nintendo, Sony, Microsoft etc) partner with these blogs to reach a wider audience, promote their new releases and get feedback from the gaming community. It’s a win-win for both the companies and the bloggers as they can create exclusive content like previews, interviews and event coverage that keeps readers excited for upcoming games.

These are for gamers who want to stay up to date, get better or just love gaming. All sorts of gaming blogs.

4. B2B / Marketing Blogs

B2B (Business-to-Business) / Marketing blogs are solution focused on business solutions, enterprise strategy and industry best practices to help companies grow and become more efficient.

These blogs are valuable for B2B marketers.

Examples include Ahrefs or Semrush, which have SEO and digital marketing guides.

Ahrefs Blog screenshot
The Ahrefs Blog

These blogs help companies with their marketing strategy, engagement, customer acquisition and brand awareness.

By using data analysis and innovative marketing strategies, B2B / Marketing blogs give professionals the tools and knowledge to stay ahead.

Our blog is another great example of this type of blogs.

5. Pet Care Blogs

Pet care blogs cover everything from pet nutrition to training tips to health advice. Many pet owners use these blogs to make sure they’re giving their fur babies the best life possible. Plus, they feature heartwarming stories and testimonials from other pet owners.

A beautiful kitten being featured on a pet care blog
Pet care blogs

These blogs offer expert advice - articles written by veterinarians and animal behaviorists so you get accurate and trusted information.

By following pet care blogs, pet owners stay up to date with the latest in pet health, nutrition and overall wellbeing so their fur babies can live their best life. These blogs help you connect with your pets on a deeper level through shared experiences and expert insights.

Example | BlogPaws

6. Career and Employment Blogs

Career and employment blogs are a must-have for anyone looking to advance in their career, switch fields or navigate the job market.

Indeed Career Guide screenshot
Indeed Career Guide

Some examples of career and employment blogs:

  1. Career Contessa - Career advice, job search tips and mentorship.
  2. The Muse - Career resources and company insights.
  3. Ask a Manager - Workplace issues, job search strategies and professional etiquette.
  4. Indeed Career Guide - Job search advice, resume tips and industry trends.
  5. Glassdoor Blog - Company cultures, salary expectations and interview tips.

These blogs cover everything from resume to interview. Follow career and employment blogs to stay in the know, get hired and achieve.

7. Entertainment Blogs

Entertainment blogs are the exhilarating heartbeat of the digital panorama, captivating audiences with fresh content and dynamic perspectives.

In 2024, entertainment blogging emerged as a pulsating conduit for news, reviews, and exhilarating insights into television, gaming, film, and celebrity culture’s vibrant tableau.

Perez Hilton Entertainment Blog
Perez Hilton Blog screenshot

One prime example is Perezhilton.com a renowned celebrity gossip blog where readers flock to catch the latest headlines on Hollywood's bustling scene, thanks to its sensational stories and vivid multimedia offerings.

Meanwhile, Den of Geek stands out for its comprehensive coverage of TV shows, movies, and video games, creating a haven for pop culture enthusiasts eager to delve into detailed analyses and passionate op-eds.

Entertainment blogs fuel our imaginations, bringing vibrant stories to life and providing an endless source of amusement and knowledge.

8. Real Estate Blogs

Real estate blogs are a goldmine for home buyers, sellers and investors.

Pioneers in providing current market trends, these blogs break down the complexities of property investing and offer expert advice to make it easier to decide. Articles on mortgage rates, home staging and neighborhood insights help readers make informed decisions. Plus they’re a great resource to navigate the legal side of real estate transactions.

Real Estate blogs (another type of blog)
Real estate blogs are invaluable resources for home buyers, sellers, and investors

Content is for residential and commercial properties.

Essential blogs in this industry include The Zillow Porchlight where readers can explore extensive guides and tips for purchasing and selling homes. Another standout is BiggerPockets, a treasure trove for investors seeking to maximize their real estate portfolios through strategic moves backed by knowledgeable insights.

These real estate blogs are the foundation to building a solid investment strategy, educating and inspiring readers to achieve big in the property market. Through guides and timely updates these types of blogs will light the way to profitable real estate ventures, giving you a deeper understanding and confidence in the homeownership journey.

9. Personal Finance Blogs

Personal finance blogs are a must have for anyone trying to achieve financial freedom and security. As Google says: “Your MONEY or your LIFE”. We all care about both.

Some examples:

Personal Finance Blogs
Personal finance blogs serve as indispensable tools for individuals striving to achieve financial independence and security

These blogs have everything: budgeting and saving to investing and wealth. And they do it all through stories and examples.

10. Health and Fitness Blogs

Health and fitness blogs guide and motivate individuals in their quest for optimal wellness and vitality.

In 2020, Healthline, a reputable authority in health information, reported a 200% increase in searches for home workout routines, showcasing the rising interest in fitness blogs.

Health and Fitness Blogs - The GYM
Health and Fitness Blogs

Whether you aim to shed some pounds, enhance athletic performance, or simply maintain a balanced lifestyle, there is a multitude of health and fitness blogs that cater to a spectrum of goals and interests.

Blogs like Wellness Mama, Nerd Fitness, and ACE Fitness deliver expert advice on nutrition, exercise routines, mental health, and holistic wellness, providing readers with comprehensive tools for personal growth and health improvement.

Inspiration flows freely from these sources, empowering readers to adopt healthier habits and make informed decisions about their wellness journey.

11. Parenting Blogs

Parenting blogs are an invaluable resource for mothers, fathers, and guardians navigating the intricacies of raising children, offering guidance, support, and a sense of community.

These blogs cater to various stages and aspects of parenting, from pregnancy to adolescence.

Popular parenting blogs include Scary Mommy, Mommy Shorts, and Fatherly, which provide tips, anecdotes, and expert advice.

Parenting blogs
Parenting blogs are an invaluable resource for mothers, fathers, and guardians

Readers will find everything from practical advice on child-rearing to humorous takes on the everyday challenges of parenting.

Additionally, many parenting blogs foster an inclusive environment, addressing diverse family structures and cultures, thus resonating with a broader audience.

In essence, these blogs are more than just a source of information; they offer camaraderie and encouragement to parents worldwide.

12. Sports Blogs

Sports blogs capture the exhilarating world of athletics, delivering thrilling news, analysis, and commentaries to enthusiasts across the globe.

Since 2016, emerging platforms like Bleacher Report and Deadspin have revolutionized sports journalism, integrating multimedia content and engaging narratives, thus elevating the reader experience.

On top of scores and highlights, these blogs dig deep into athletes' stories, offering a unique glimpse into their training regimens, triumphs, and challenges they overcome.

Bleacher Report Blog screenshot
Bleacher Report Blog

Whether you’re an avid fan of the NBA, a follower of international soccer, or a tennis aficionado, sports blogs provide comprehensive coverage tailored to your favorite sports.

By embracing interactive media and community discussions, sports blogs generate significant traffic, becoming essential hubs for fans looking to stay updated and connected.

13. Food Blogs

Food blogs tantalize taste buds universally.

These blogs provide recipes, culinary tips, and restaurant reviews. They cater to diverse tastes ranging from gourmet aficionados to home cooks seeking inspiration, with vibrant visuals enhancing the gastronomic experience. Moreover, they serve as a platform to spotlight local cuisines and culinary traditions.

We all enjoy a good food blog.

Food blogs - a real food blogger taking a photo
Food Blogs

Popular examples include Smitten Kitchen and Minimalist Baker, both of which offer delectable recipes and kitchen wisdom.

Aspiring chefs and food lovers alike can delve into these culinary worlds - learning new techniques and discovering mouth-watering dishes from across the globe - while established food bloggers continue to influence modern gastronomy.

Food blogs bridge the gap between cultures, fostering a global exchange of recipes, techniques, and anecdotes that celebrate the universal joy of eating. By 2024, their presence is poised to strengthen even further, empowering readers with culinary creativity.

14. Fashion Blogs

Fashion blogs are a dynamic and ever-evolving component of the blogosphere, offering a plethora of inspiration and insights across various categories.

  • Personal Style Blogs: Bloggers showcase their individual fashion preferences, often featuring daily outfit posts.
  • Celebrity Fashion Blogs: Focus on the latest trends and styles donned by celebrities.
  • Fashion News Blogs: Provide updates on fashion shows, designer collaborations, and industry innovations.
  • Street Style Blogs: Capture real-world fashion from the streets, presenting eclectic and avant-garde looks.
  • Beauty and Makeup Blogs: Extend into skincare and makeup, complementing fashion content.
  • Shopping Blogs: Offer tips on where to buy fashion pieces and review products.
  • Fashion Influencer Blogs: Highlight the outfits and brand partnerships of prominent social media influencers.
Fashion blogs - Another type of blog
Fashion Blogs

Fashion blogs not only highlight the latest trends but also offer a personal touch through unique perspectives and styles.

Readers can find everything from haute couture analysis to thrifty fashion hacks, ensuring a broad appeal.

Incorporating both aspirational and practical elements, fashion blogs continue to inspire and guide fashion enthusiasts worldwide.

More on this | 21 Trendiest Fashion Blogs to Follow in 2024 (Influencer Marketing Hub)

15. DIY Craft Blogs

DIY (Do It Yourself) craft blogs ignite the flames of creativity with their innovative and engaging content.

They cater to a diverse range of crafting interests.

From home decor projects to personalized gifts, these blogs are a treasure trove of ideas, tutorials, and inspiration. Bloggers often utilize various mediums like paper, fabric, and wood.

DIY (Do it Yourself) Blogs
DIY Craft Blogs

These platforms empower readers to create their own masterpieces regardless of skill level. With step-by-step guides, material lists, and even video tutorials, these blogs make crafting accessible. They emphasize the joy and satisfaction of handmade creations, celebrating the unique beauty in every individual’s artistic expression.

More on this | 68+ Most Popular DIY Blogs to Get Creative Ideas and Inspiration (Code Supply Co.)

16. “Make Money Online” Blogs

People loves (and wants) to make money online. This is a reality. And, of course, there are blogs on this topic that arouses so much interest.

These blogs stand as beacons for those aiming to earn digitally. They cover myriad topics from freelancing and affiliate marketing to e-commerce and digital investments, offering actionable insights. Consequently, readers are equipped to transition from side hustles to potentially lucrative full-time online careers.

“Make Money Online” Blogs
Blogs about “making money online”

These blogs often feature success stories - real-life tales that inspire and prove the feasibility of online income streams. They also provide critical reviews of online tools and platforms, ensuring their audience can navigate the digital landscape confidently.

Mastering online income generation is invaluable. By tapping into the informational wealth of these blogs, readers can transform not just their financial outlook, but their entire lifestyles. Prepare to unlock the gates to a potential new era of professional and personal satisfaction.

More on this | Best Money Making Blogs to Read (Travelpayouts)

17. Dating and Relationship Blogs

Navigating the complex realms of love and relationships demands expert guidance, which is where dating and relationship blogs come into play.

  • Relationship Advice: Tips and strategies for maintaining healthy, long-lasting relationships.
  • Dating Tips: Practical advice on modern dating, online platforms, and first dates.
  • Personal Stories: Bloggers share candid narratives of their own romantic experiences.
  • Expert Opinions: Insights from psychologists, relationship coaches, and therapists.
  • Breakup and Healing: Guidance on overcoming heartache and finding closure.
  • Communication Skills: Techniques for improving dialogue with partners.

These blogs serve as invaluable resources for individuals striving to enhance their personal relationships.

Dating and Relationship Blogs
Dating Blogs

By offering expert advice and personal anecdotes, they provide readers with a sense of community and support.

Ultimately, dating and relationship blogs aim to promote healthy, meaningful connections in an often fast-paced and challenging world.

18. Technology and Gadget Blogs

Technology and gadget blogs capture innovation and trends.

These blogs delve into new releases, product reviews, and industry news. They serve as indispensable guides for tech enthusiasts and casual users alike, bridging complex concepts with user-friendly explanations. Additionally, readers stay up-to-date with comprehensive assessments of the latest gadgets.

TechCrunch is a prominent example.

From smartphones and mobile apps to wearable devices, these blogs cover it all - they bring insight into emerging technologies and provide detailed walkthroughs of cutting-edge products.

Technology and Gadget Blogs
Technology and gadget blogs capture innovation and trends

Such blogs inspire readers by showcasing revolutionary advancements. Enthusiasts can immerse themselves in the scene of 2024 tech, planning their next purchase confidently. These platforms continue to encourage a community of informed innovators passionate about navigating the future.

More on this | Top 10 Best Tech Websites & Blogs 2024 (daily.dev)

PERSONAL: In 2010 (largely because of my love for technology) I created and launched iPadizate, the first blog in Spanish 100% focused on the then new Apple iPad. I managed to grow it to 3 million monthly visitors and it opened an infinite range of opportunities to generate online business. I insist, create a blog that you LOVE.

19. Case Study Blogs

Case study blogs analyze real-world scenarios. And there is nothing better for selling services than a case study. Or, well, there is... A collection of case studies.

These specialized blogs offer deep dives into various subjects. They often present in-depth investigations or detailed assessments of specific cases, aiming to extract valuable lessons. Consequently, readers can gain insights by exploring the successes and challenges faced in these real-life examples.

Case studies are immensely useful in - any field that seeks to understand real-world application or analyze data to predict future trends - case study blogs provide ground-breaking insights.

Such blogs advance the body of knowledge, providing professionals and academics with indispensable case-based learnings. Whether examining successful marketing campaigns, medical breakthroughs, or innovative engineering solutions, these blogs elevate the narrative and foster a culture of continuous learning.

20. Podcast Blogs

Podcast blogs combine audio content with traditional blogging.

These innovative platforms offer a cross-media experience, blending the informative depth of written posts with the engaging nature of audio episodes. Podcast blogs typically feature show notes, episode transcriptions, and additional resources to complement the auditory experience, enriching audience engagement.

Podcast blogs
Podcast blogs combine audio content with traditional blogging

Podcasters who blog extend their reach by delivering valuable insights through multiple formats. This dual approach caters to varied preferences, ensuring those who prefer reading can enjoy detailed articles, while auditory learners can delight in compelling audio narratives.

Ultimately, podcast blogs create a comprehensive platform.

By integrating audio episodes with written content, bloggers can foster versatile audiences, sparking robust interactions and deepening connections. This strategy not only maximizes content accessibility but also strengthens community bonds by offering diversified means of consumption.

Usually, podcast blogs are precisely about... Podcasts!

More on this | The 10 Best Podcast Blogs You Should Be Reading (Lower Street)

Conclusion

Blogging is a many splendoured thing, there’s something for everyone, different types of blogs for different interests and tastes.

From personal musings to in-depth professional analyses, the plethora of blog types caters to diverse interests and needs. Each type, be it lifestyle, travel, or case study blogs, brings its unique flavor and utility.

All types of blogs
The world of blogging offers something for everyone

The growth and variety of blogs reflect the richness of human experiences. They underscore the power of shared knowledge, enabling readers to access a treasure trove of information and inspiration. Such diversity invites users to both consume and contribute valuable content.

In an ever-evolving digital ecosystem, blogs remain a dynamic and impactful medium. Their ability to inform, entertain, and connect people worldwide forges a sense of community and promotes continuous learning. The future of blogging undoubtedly holds even greater promise and potential.

Explore the different types of blogs, and consider starting your own one. The most important thing of all is that, if you decide to create a blog and feed it with content (and be consistent PLEASE), it should be on a topic that you are passionate about. Take my advice.

PS: Doing that in 2010 literally changed my life, for the better.

What did you think of our content on types of blogs? do you think any of them are missing? We hope you enjoyed and learned, that's what it's all about.